Black Silver - Logo Design
Black Silver Sales and Marketing Agency is a B2B-oriented firm that specializes in providing end-to-end support in strategy, planning, and execution of marketing campaigns. The agency takes pride in being fast, focused, fun, and feisty while delivering outstanding results for its clients.
The agency's philosophy is all about laying strong foundations to help businesses grow sustainably. Black Silver speaks its mind and provides honest feedback to help its clients succeed.
To capture the essence of Black Silver's brand personality, I've created a logo design that's bold, edgy, and unconventional. The primary color scheme is black and silver, which reflects the brand's name and adds a touch of sophistication.
Creative Direction
Logo Design
Brand identity
Animation
Adobe AI, AE
The process
In addition to the typography, the logo features a truck wheel in the place of “C”, symbolizing that the agency also offers truck advertising as part of its marketing services. To highlight this aspect of the agency, we've incorporated the truck wheel into the logo design. The wheel serves as a visual cue for potential clients, indicating that Black Silver Sales and Marketing Agency offers truck advertising as a unique and effective way to reach a wider audience.
Moreover, the "B" and "S" letters have cutouts that reflect the fast-paced nature of the agency. These cutouts are designed
to create a sense of movement and speed, emphasizing the agency's ability to get things done quickly and efficiently.
